It's an Evolution

Advantage SA and its co-brand Advantage Adelaide, for use outside the State, is the new brand and revised direction of SA Great. It is an appropriately bold, ambitious and innovative step that maximises the organisation's ability to influence the State's future prosperity.

Advantage SA clearly communicates the key advantages that South Australia now enjoys.

Advantage SA is an influential member-based organisation that uniquely connects with the South Australian Government, media and businesses enhancing confidence and pride in the State

Advantage SA is a multi-faceted communications organisation that was founded and is supported by the media of South Australia.